Donate to Oho Cuisine A Culinary Journey with a Purpose
Imagine a place where tradition meets innovation, where the community comes together to revive the spirit of an entire region. In the heart of Transcaucasia, Oho Cuisine stands as a beacon of hope, transforming challenges into opportunities. Oho Cuisine is more than a restaurant; it's a journey we invite you to join.
Help Us Transform the Transcaucasian Region Through Food, Culture, sustainability and Community!
“Why Oho Cuisine? The Republic of Georgia and the greater Transcaucasian region face significant socio-economic challenges: • Urban-centric economic activity leaves rural areas struggling. • Youth migration to cities and abroad is on the rise. • Local traditions and crafts risk being lost due to a lack of support. Oho Cuisine is our innovative response to these challenges—where tradition meets innovation to create sustainable, community-driven growth.”
Solution Overview
Oho Cuisine: A Culinary Catalyst for Cultural and Economic Revival
Oho Cuisine, part of Oho Projects, is a pioneer in blending sustainable community development with authentic culinary and cultural experiences in the Transcaucasian region. Our mission is to unite people, promote local culture, and drive positive community growth. Key Features: A fully refurbished space with dining areas, a guesthouse, an outdoor kitchen, a bakery, and cozy outdoor spots.Relaxation zones, meditation areas, fire pits, and spaces for art therapy, table games, and traditional cooking classes.A seasonal pool and a community stage for live music, outdoor cinema, and cultural events. Farm-to-table dining with locally sourced ingredients. Community Impact: Twenty new jobs focused on youth and women’s empowerment to reduce outmigration. Support local farmers, artisans, and businesses, boosting the regional economy. Our unwavering commitment to sustainability is evident through our organic farming, reforestation, and eco-friendly practices.Collaboration with local landowners to encourage sustainable agriculture.Expanded Initiatives: Apprenticeships in culinary arts, hospitality, and farming for local youth.Youth leadership and entrepreneurship programs in agriculture, crafts, and tourism.Women’s empowerment through business and culinary training, with potential for microfinancing.Cultural exchange programs with international chefs, artists, and experts, as well as education on sustainable farming and healthy eating, are in partnership with local schools.Urban farming projects, wellness programs, and environmental campaigns.Future Goals:Expand community projects and promote regional superfoods.Launch health-focused products like gluten-free flour and natural remedies.Create an educational hub for sports, arts, crafts, and innovation. Maspindzeli Hospitality Project: Our goal is to showcase Georgia’s cultural wealth by establishing guesthouses (“Sivrtes”) that embody local customs. In partnership with indigenous hosts, we’ll provide one-of-a-kind, personalized experiences—like stargazing with astronomer Gia Javakhishvili in Abastumani—that fuse hospitality with regional knowledge.
“ At Oho Cuisine, we are redefining the dining experience by merging tradition with innovation to celebrate the Transcaucasian region's rich cultural and natural heritage. Nestled in the picturesque village of Skhvitori, our farm-to-fork dining approach focuses on locally sourced, seasonal ingredients, delivering a taste of the region's authenticity while fostering community development and sustainability. Unique Selling Points: Culinary Excellence and Innovation: Our menu offers a unique blend of traditional Transcaucasian flavors with modern culinary techniques. Using fresh, locally sourced ingredients, we provide dishes that honor the region's heritage while appealing to contemporary tastes. Community-Centric Initiatives: Oho Cuisine serves as a social hub, offering more than just food. We host permaculture workshops, cultural festivals, and training programs to empower residents, preserve traditional skills, and foster community. Sustainability and Environmental Stewardship: Our commitment to sustainability is evident in every aspect of our operations—from promoting organic farming to developing a Forest Fund for reforestation. We utilize eco-friendly materials and support local producers, enhancing environmental conservation and economic resilience. Health and Wellness Focus: Through our Oho Goods line, we offer a range of natural, nutritious products, such as gluten-free and chestnut flour, catering to health-conscious consumers and supporting preventive healthcare in the community. Empowering Local Economies: We create employment opportunities for youth and women, helping to reduce outmigration and build a vibrant, sustainable local economy. By investing in local talent and resources, we aim to revitalize the regional economy and promote long-term growth. Cultural Preservation: Our workshops, events, and eco-tourism activities are designed to celebrate and maintain the unique traditions and customs of the Transcaucasian region, ensuring these are passed down to future generations. Business Model: Oho Projects employs a unique business model that integrates online and physical sales, leveraging crowdfunding to launch and scale our operations. This hybrid approach allows us to reach a broad market, diversify revenue streams, and engage customers through online platforms and in-person experiences. Our crowdfunding campaign is a foundation for building a vibrant, community-focused marketplace combining the best retail worlds. Our Offerings: Restaurant Dining: A seasonal menu that changes with the harvest, featuring dishes from ingredients sourced directly from local farmers and producers. Campsite: A 1,500-square-meter yard dedicated to community activities, events, and various services offered through Oho Cuisine. Workshops & Events: Participate in workshops on sustainable farming, foraging, cooking, and community events celebrating local heritage and traditions—catering Services: Farm-to-table catering for special occasions, emphasizing fresh, local produce and sustainable practices. Community Engagement Activities include pottery, basket-making, mindfulness meditation, live music sessions, art therapy, and more, which foster deeper connections between people and their environment. Transcaucasian Healthy Products: A selection of gluten-free flour, sugar-free syrups, natural remedies, and nutritious food product mixes designed to promote health and wellness. Our Impact: You contribute to a broader vision of regional development beyond dining by supporting Oho Cuisine. Our projects aim to establish the Transcaucasian area, particularly the Imereti Region, as a hub for sustainable tourism, community festivals, and innovative local products. Your investment will help enhance local resources, promote eco-friendly practices, and create a vibrant, self-sustaining community. Why Invest? Your investment will help us Set Up Our Kitchen: Develop a state-of-the-art kitchen to bring our culinary vision to life. Design Unique Spaces: Create inviting indoor and outdoor dining areas, a seasonal pool, and spaces for community activities. Support Local Farmers and Artisans. With your help, we can bring this vision to life! Contribute Now and become part of a movement that drives real change in the Transcaucasian region! Oho Cuisine will also Ensure a consistent market for locally sourced ingredients and handmade products. Promote Sustainability: Educate the community on sustainable farming and cooking practices and initiate projects like the Chestnut Forest Fund to support nature preservation.”
Business Impact and ProjectGoals
“Oho Cuisine is an Oho Projects initiative deeply rooted in sustainable community development in the Transcaucasian region. We aim to foster a vibrant social hub that offers authentic culinary experiences and cultural immersion and actively involves the community in its activities. Our Space and Offerings: At Oho Cuisine, we offer a unique space that includes a refurbished garage with indoor and semi-open dining areas, a bed and breakfast, a meditation space, an outdoor bakery, a table games zone, and fire pits. This diverse range of offerings creates a one-of-a-kind experience for our guests. **Culinary Delights: Dishes made from locally sourced, seasonal ingredients. Activities: Our diverse range of activities, from permaculture gardening courses to cultural events, are not just for entertainment, but are designed to actively involve the community and make everyone feel a part of the Oho Cuisine experience. **Oho Goods: We are developing natural products to promote health, including chestnut and other gluten-free flours, canned goods, fructose-based confections, natural remedies, and self-help resources. Community Impact: Employment: At Oho Cuisine, We are Creating 20 new jobs, focusing on youth and women to reduce outmigration and boost local talent. - Economic Boost: By supporting local farmers, artisans, and service providers, we are not just a business but a catalyst for economic growth in the region, fostering a sense of optimism and support. - **Sustainability: ** Promoting organic farming, establishing a Forest Fund for reforestation, and creating an outdoor cinema and conversation club for community engagement. - **Collaboration: ** Eight private landowners are involved in Building a network of organic farmers and assisting conventional farmers in transitioning to sustainable practices. ### **Cultural and Educational Engagement:** - **Workshops and Training: ** Focusing on crafts, culinary arts, and sustainable practices. - **Heritage Preservation: ** Promoting Transcaucasian traditions through workshops, festivals, and eco-tourism. - **Community Programs: ** Offering fair trade opportunities, entrepreneurial programs, and social gatherings. ### **Future Goals:** - Launching community-driven projects, promoting Transcaucasian superfoods, and expanding Oho Projects for sustainable living. We are creating product/service-based communities throughout Georgia, like the Buckthorn community in Stepantsminda, the forest community in Sachkhere, the Pumpkin community in Guria, the citrus community on the seaside of Georgia, the Mulberry community in Meskheti, and exclusive accommodations across Georgia. ### **Conclusion:** Oho Cuisine is more than just a restaurant; it's a profound commitment to sustainable living, community engagement, and cultural preservation. With your support, we aim to build a thriving, mindful community in the Transcaucasus focused on well-being, collaboration, and innovation.”
Market Analysis
Community-Based Tourism (CBT): The global CBT market is estimated at $2 billion in 2023, with a projected annual growth rate of 5%. The increasing demand for authentic and sustainable travel experiences in the Transcaucasian region represents a significant opportunity for Oho Cuisine to provide unique cultural and culinary experiences that actively engage local communities. Gluten-Free Products: The global market for gluten-free flour is anticipated to reach a value of $4.5 billion in 2023, with a growth rate of 7%. The rising demand for gluten-free products, driven by health trends, presents an opportunity for Oho Cuisine to introduce its natural and gluten-free offerings, such as chestnut flour, to health-conscious consumers. Healthy and Preventive Healthcare Food & Beverage (F&B) Products: This market segment is substantial, with an estimated value of $250 billion in 2023 and a growth rate of 6%. There is a noticeable increase in consumer interest in nutritious and preventive healthcare products. Oho Cuisine can capitalize on this trend by promoting its health-focused products and community health initiatives, positioning itself as a leader in the preventive healthcare sector. By strategically tapping into these expanding markets, Oho Cuisine aims to attract tourists, health-conscious consumers, and community members, thereby driving sustainable growth and contributing to the socio-economic development of the Transcaucasian region, particularly in the Republic of Georgia.
Revenue Streams, Finantial Projections and use of Funds
. Revenue Streams Oho Cuisine has diverse revenue streams that will contribute to its financial sustainability. The primary offerings include: Restaurant Sales: Seasonal menus with locally sourced ingredients. Projected Revenue: Average monthly revenue of 2,400 GEL in the first year, with an 8% quarterly growth rate. Catering Services: Farm-to-table catering for events, focusing on fresh, local produce and sustainable practices. Projected Revenue: Average monthly revenue of 14,364 GEL, with an 8% quarterly growth rate. Community Workshops & Events: Hosting workshops and events such as permaculture gardening, cooking classes, and cultural festivals. Projected Revenue: Expected monthly revenue of 500 GEL per workshop. Oho Goods Sales: Sales of natural products like gluten-free flour, sugar-free syrups, and natural remedies catering to health-conscious consumers. Projected Revenue: Average monthly revenue of 12,000 GEL in the first year, with an 18% annual growth rate. *. Cost Structure To achieve these projections, Oho Cuisine will incur various costs: Renovation and Construction: Transforming the community dining space, kitchen, and outdoor areas. Allocated Budget: 40,000 GEL Equipment and Supplies: Essential kitchen equipment, furniture, and supplies for the smooth operation of dining and workshops. Allocated Budget: 15,000 GEL Program Development: Funding community programs, masterclasses, workshops, and cultural events. Allocated Budget: 10,000 GEL Staff Training and Employment: Hiring and training local staff, focusing on youth and women empowerment. Allocated Budget: 10,000 GEL Marketing and Outreach: Promoting Oho Cuisine's offerings and engaging the community. Allocated Budget: 5,000 GEL Emergency and Contingency Fund: To cover unforeseen expenses and ensure uninterrupted operations. Allocated Budget: 4,000 GEL
***. Profit margins and breakeven analysis fixed costs: These include renovation, equipment, staff salaries, and marketing—variable
Costs: Ingredients, utilities, event materials, and other operational expenses. Oho Cuisine needs to cover these fixed and variable costs through its revenue streams to break even. The targeted revenue growth rates will help offset the initial investment and operational costs, aiming for profitability within the first two years.
****. Future Growth and Expansion Oho Cuisine plans to expand its product and service offerings in line with growing market demands. New Product Lines: Expanding Oho Goods with more health-oriented and organic products. Increased Workshop Offerings: More frequent and diverse workshops to attract a broader audience. Community Projects: Establishing additional community-driven projects across Georgia, like the Buckthorn and Pumpkin communities.
*****. Use of Funds The funds raised (target: 84,000 GEL) will be strategically allocated to ensure sustainable growth and development: Renovation & Construction: 47.6% (40,000 GEL). Your support will help us build a space where locals can come together to learn sustainable farming, participate in live discussions, attend cultural events, and preserve the rich heritage of the Transcaucasian regionEquipment & Supplies: 17.9% (15,000 GEL) Program Development: 11.9% (10,000 GEL) Staff Training & Employment: 11.9% (10,000 GEL) Marketing & Outreach: 6% (5,000 GEL) Emergency Fund: 4.8% (4,000 GEL)
******. Justification for Financial Allocations Each financial allocation is designed to build a strong foundation for Oho Cuisine’s operations, aligning with its mission of promoting sustainability, community engagement, and cultural preservation. Renovation & Construction: Creating a welcoming space that reflects Oho Cuisine's values and supports its diverse activities is essential. Equipment & Supplies: Necessary for high-quality food preparation and hosting educational workshops. Program Development: To build community involvement and attract visitors interested in sustainable practices. Staff Training & Employment: Focusing on local talent development, especially for youth and women, aligns with reducing outmigration and economic revitalization. Marketing & Outreach: Critical for building awareness and attracting customers, tourists, and community members. Emergency Fund: Provides financial security against unexpected challenges, ensuring project continuity. By strategically managing these funds, Oho Cuisine aims to foster a sustainable, community-driven growth model that supports the Transcaucasian region's economic and cultural revitalization.
Every contribution counts! Please help us achieve our financial goals and build a thriving community.
**Donate Today to support sustainable growth in the Transcaucasus region!
"Donate Now in Your Preferred Currency (₾, €, $, £) Bank Account: GEGE95BG0000000600807012 Recipient: Teona Katsitadze Thank you for being part of Oho Cuisine. Let’s build a brighter future together! "